Mr. CHEONG Shin Keong, aged 64, is an Independent Non-Executive Director of Bossini International Holdings Limited (stock code: 0592) and is also a member of the Audit Committee, the Remuneration Committee and the Nomination Committee of Bossini. Mr. Cheong is also currently an Executive Director of Purapharm Corporation Limited, a company listed on the Stock Exchange (stock code: 1498). He was the General Manager and an Executive Director of Television Broadcasts Limited (stock code: 511) from 1 January 2015 to 31 December 2019. Having served at Television Broadcasts Limited in a top management role for over 30 years, Mr. Cheong has extensive experience in the media, advertising and marketing industries. He contributes actively to the professional development of marketing in Hong Kong through leading marketing industry bodies. In addition to his three decades long contributions to the HKMA, he was active for many years at the Chartered Institute of Marketing during the formation of its Hong Kong branch and was its former Chairman of the Hong Kong Regional Board.